Hi, I'm Ben.
For over a decade, I've helped businesses build and grow through web design, brand identity, and ongoing design partnerships. My work sits at the intersection of craft and strategy; not just designing what looks good, but figuring out what you actually need, what to say, and how to reach the people you're trying to reach. In 2023, I launched Sullivan Design to formalize what I'd been doing for years: serving as a long-term creative partner for businesses that are serious about growth. Clients come to me for websites and branding, and stay because I help them think clearly about promotion, messaging, and what's worth investing in at their current stage.
Introduction
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Web Design & Development
Beautifully crafted websites built to showcase your brand, captivate your audience, and convert visitors into clients. I focus on responsive layouts, intentional UX, and meaningful interactions that align with your goals.
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Website Management
Your website should evolve with your business. I provide ongoing content updates, email marketing support, dataset management, and quarterly UI/UX improvements . Up to four requests per month to keep everything running smoothly.
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Brand Identity
Delivering full branding systems; from logos and color palettes to voice and visual style that help your business stand out with confidence and clarity. Let’s build a brand your audience remembers.
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Bespoke requests
Got something unique in mind? From apparel and banners to social media templates and marketing graphics, I help bring your brand to life wherever it shows up.
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Retainer Solutions
For brands seeking a long-term partner, retainer solutions offer consistent access to my full expertise. Built on trust and shared investment, this model ensures your brand is represented strategically and consistently as you grow.
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Campaign Design
From event promotion to product launches, I design cohesive campaigns that communicate clearly and look the part. Every deliverable; digital, print, or social, is built around a unified message and visual direction that works across the channels your audience actually uses.
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Creative Solutions
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Discovery
A conversation before any commitment.
A call to understand where your business is, what you're trying to do next, and whether I'm the right fit for it. No pitch and no deck: just the questions that tell us both if this is worth taking further.
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You'll have
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A clear sense of whether we should work together
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A rough shape of what the project could be
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Strategy
Working out what this needs to do, before anything gets made.
Who you're speaking to, what they need to hear, what's worked before and what hasn't, and how the whole thing should be structured. It's where the message and the voice get decided, and where we agree scope, timeline and a fixed price, so that nothing after this point comes as a surprise.
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You'll have
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A written proposal covering deliverables, milestones, dates and cost
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The messaging and structure we've settled on
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Access to your client portal
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Design
Making it look like it means it.
I share work as it develops rather than saving it for a reveal, and I ask specific questions rather than open-ended ones, which makes feedback quicker for you and far more useful to me. We settle direction first, while changes are still inexpensive, then work through the detail together.
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You'll have
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An approved design for every page, asset or application in scope
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The real words in place rather than placeholder text
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Implementation
Building it, and putting it out into the world.
For a website that means development on a staging link you can visit whenever you like. For a brand it means every file, format and application your team will actually use. Either way, if something comes up that changes the plan, you'll hear it from me as it happens rather than in the final week.
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You'll have
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The site published and your domain configured, or the full brand package delivered
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A recorded walkthrough so your team can run it without me
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Creative Process
Selected Projects
Driving Impact for people behind the work.
It's my pride and joy to help people tell their stories. Here's what a few of them have said.
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Apocalypse Coffee Roasters
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“It reminds me of when websites were actually fun to interact with. Now everything feels like it came out of a website factory.”
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Avenue Boston
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"Ben… you freaking nailed the site bro. Wow. Stace and I love it and are blown away! GREAT work!"
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Lawrence Sampson
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"Ben hit on just what I was hoping for, bringing the work people recognize to the forefront. Overall, I love it all."
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Sojourner Media
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"This is a big, big update, and I love it. The layout is so nice and it makes everything so simple. I'm super happy with how it came out."
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The Provost Company
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“Our experience working with Benjamin was excellent. He is a clear communicator and is dedicated to meeting and exceeding the goals established with his clients.."
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Audrey Ledoux
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"This is beautiful. I'm so, so, so impressed. You'll be getting lots of referrals from me."
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American Electrical Construction
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“Our website was one of those projects that kept getting put off as it was a daunting task, they skillfully pulled me along and we got it done in a matter weeks, not months."
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Apocalypse Coffee Roasters
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“It reminds me of when websites were actually fun to interact with. Now everything feels like it came out of a website factory.”
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Avenue Boston
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"Ben… you freaking nailed the site bro. Wow. Stace and I love it and are blown away! GREAT work!"
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Lawrence Sampson
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"Ben hit on just what I was hoping for, bringing the work people recognize to the forefront. Overall, I love it all."
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Sojourner Media
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"This is a big, big update, and I love it. The layout is so nice and it makes everything so simple. I'm super happy with how it came out."
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The Provost Company
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“Our experience working with Benjamin was excellent. He is a clear communicator and is dedicated to meeting and exceeding the goals established with his clients.."
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Audrey Ledoux
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"This is beautiful. I'm so, so, so impressed. You'll be getting lots of referrals from me."
Ongoing Support
Pay less upfront, and leave the rest to me.
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Website Support
Hosting managed, small changes, updates and fixes, and priority when you need me. Cancel whenever you like.
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20% OfF Project
From $580/mo
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Content, photo and staff updates
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Annual site audit and design refresh
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Changes included, never quoted
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Hosting and your domain covered
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Your own portal, straight to me
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Twelve months, then it's your call
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Creative Partner
If the work outgrows one-off projects, the Creative Partner partnership covers design, development and copy continuously. If you move across within 60 days, your project fee comes off your first month.
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40% Off Project
From $2000/mo
Everything in Web Partner plus:
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Quarterly audits of site and brand
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A full rebrand: logo system and guidelines
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Print, signage and event material
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One portal for every kind of design work
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Twelve months, then it's your call
Committing to twelve months takes 20% off the project fee with Ongoing Support, or 40% with Creative Partner. After that, the month buys you someone whose job it is to keep the site current, so content, photos and staff changes don't quietly become nobody's problem. Hosting and your domain are covered.
Let's Chat.
I help small businesses and creators build brands and websites that are clear, confident, and built to perform. Whether you’re refining your identity, strengthening your online presence, or launching something new, I’ll guide the process from strategy to execution.
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Book a Discovery Call
Receive a Custom Proposal
Kick-Off Your Project
We start with a focused conversation about your goals, challenges, and vision. This call helps us align on priorities, define success, and determine the right direction for your project.
Following our call, you’ll receive a tailored proposal outlining scope, timeline, and investment. Every detail is customized to your needs — clear, strategic, and built for momentum.
Once approved, we begin with a clear roadmap and defined milestones. Through your dedicated client portal, you can track progress, view timelines and review calls, communicate directly, upload and review files, and manage quotes and invoices — all in one place.